My Little Angel was founded by Emma Leah Jones, after running her own business successfully and then selling it, Emma worked for different companies large and small. In every aspect of being an employee and employer Emma found people have very little time to do everyday tasks such as banking, shopping, walking the dog and laundry.

If you work nine to five, five days a week, the weekend is the only time you can do everyday tasks and this should be the time you are relaxing, traveling or spending time with family. If you are self-employed it is even worse, the weekends and evenings are taken up by doing office related tasks for the business and often the household tasks never get completed

Furthermore Emma noticed that particularly in small business they were reliant on their office staff to always be in work so if someone was ill or away on holiday it was difficult to cover their workload, especially when it came to just answering calls or typing reports. In most instances Emma saw that business owners often acted as their own sectretaries, accountants, sales team because they couldn't justify or finance a full time position.

Emma then thought 'what if these people could just call someone to take care of these tasks or be able to just divert calls when they find their secretary is ill and have someone pick up the slack at short notice' Emma realised people need P.A's to help them organise their lives and manage their workloads, but Emma didnt want to just help one person at a time on a payroll as she had currently been doing. Emma decided everyone should have access to the services of a P.A. and hence My Little Angel was born.